Our Oregon Promise to you…

100% Accuracy in Wine Labeling!

Raising the standard since 2021.

Oregon Promise guarantees full transparency. We want you to experience the unique and special wine that is 100% Oregon.

When you pour a glass of wine that has the Oregon Promise trademark, admire the exquisite color, enjoy the fragrant aromas, take that first sip, you can be assured that what you are experiencing is 100% of the stated grape varietal(s) from 100% of the stated source(s). Oregon Promise does not need to apply to all of your wines,
only the ones you select to apply to.

Current Wine Label Standards

Federal

Varietal: 75%

AVA: 85%
(American Viticultural Area)

Oregon

Varietal: 90%

AVA: 95%
(American Viticultural Area)

Oregon Promise

Varietal(s): 100%

AVA: 100%
(American Viticultural Area)

What qualifies for Oregon Promise?

100% accuracy on a label, does not necessarily mean it must be 100% one varietal or of one source or AVA. Below are examples of labels that would both qualify.

All varietals are listed on the label.

This wine is a blend of two different sources. The Tax and Trade Bureau (TTB) requires that if the wine is a blend of two separate AVAs, one must use the larger geographic area. This particular example includes Syrah from the Oregon side of the Walla Walla AVA and Pinot noir and Gamay from the Willamette Valley AVA. Therefore, it can’t be labeled one AVA or another, it must be labeled as Oregon.

Varietal is 100% Pinot noir.

Source is 100% Yamhill-Carlton AVA